Designed and managed a full digital service offering end-to-end: architecture, branding, bilingual website (FR/EN), sales funnel, and content strategy.

Coordinated all digital tools: WordPress/Divi, Stripe, Brevo, Amelia, Google Meet. Produced bilingual content across landing pages, video scripts, SEO articles, and email sequences.

Integrated and supervised AI tools throughout the editorial and production workflow (Claude, ChatGPT, NotebookLM).

Independent visual artist and creative director with a long-term practice spanning fine art, photography, and editorial design. Trained at ERG (École de Recherche Graphique, Brussels) — 5-year fine arts degree.

Managed all aspects of creative production: concept development, visual direction, client communication, and project delivery across France, Belgium, and the UK.

Worked across several major UK clients and employers over 11 years in London, delivering front-end development and digital project coordination.

Epsilon / Google: Built and managed email marketing campaigns for multiple Google departments. Mentored junior developers and coordinated with the US team.

JD Sports: Developed and maintained e-commerce pages and mailers across multiple country sites. ICC Lowe / Pharma: Built iPad applications for pharmaceutical client presentations. QS Quacquarelli Symonds: Designed and developed websites and microsites for a global higher education publisher.

Web designer and front-end developer at one of Europe's leading digital agencies. Projects for major automotive brands: Audi, Volkswagen, Porsche, and Jaguar.

Led design teams on microsites and campaigns. Achieved +22% traffic and +18% page views for Audi Belgium through improved information architecture and SEO.